PLEASURECRAFT ENGINE GROUP ANNOUNCES LEADERSHIP CHANGES
Little Mountain, SC (February 20, 2024) – Pleasurecraft Engine Group announced Trey Thurman, who previously served as Vice President, as the company’s President. As President, Thurman will oversee the worldwide operations of the Pleasurecraft Engine Group brands. He will report directly to Mark McKinney, the President of Liberty Technologies, a Correct Craft subsidiary that oversees Pleasurecraft Engine Group, Indmar Marine Engines, and Velvet Drive Transmissions.
Thurman is a 22-year marine industry veteran with 17 years at Pleasurecraft. Under his leadership, the company has continually advanced in processes, products, and overall growth. This has consistently led to Pleasurecraft being positioned as a top manufacturer of inboard propulsion.
“Pleasurecraft Engine Group has always been regarded as a leader in the industry, bringing to market the most innovative products and features. Our brands are built by the passion and dedication of our amazing team, and this continues to drive our industry forward,” said Trey Thurman, President of Pleasurecraft Engine Group. Thurman further explained, “I am excited and honored to have the opportunity to lead our team and continue the legacy Pleasurecraft has built over nearly five decades of serving the inboard marine industry.”
Liberty Technologies’ strategic focus on inboard propulsion systems delivers boat manufacturers the highest quality and most innovative inboard propulsion systems while maximizing value, reliability, and serviceability.
President of Liberty Technologies, Mark McKinney, stated, “Liberty Technology offers boat builder partners with advantages unmatched in our industry and is dedicated to the advancements of the inboard segment. Our commitment to our partners is not only evident in our award-winning products but also in our people. Our employees bring world-class customer service and leadership to the marine industry, as exhibited by Trey Thurman and the team at Pleasurecraft Engine Group. I am thrilled to appoint Trey to President of Pleasurecraft Engine Group and look forward to working with him in his new role.”
About Pleasurecraft Engine Group: Pleasurecraft Engine Group, owned by Correct Craft, manufactures multiple engine brands, PCM, Crusader, and Levitator, from its headquarters in Little Mountain, South Carolina. For nearly 50 years, Pleasurecraft has led the industry in providing the highest quality, most innovative inboard engines backed with exceptional service. For more information, please visit www.pleasurecraft.com.
About Liberty Technologies: Liberty Technologies is a Correct Craft subsidiary that oversees Pleasurecraft Engine Group, Indmar Marine Engines, and Velvet Drive Transmissions. Through partnerships with world-class manufacturers, such as Ford and General Motors, Liberty Technologies delivers the highest quality and most innovative inboard propulsion systems for boat builders in a variety of segments.
About Correct Craft: Celebrating 99 years of excellence in the marine industry, Correct Craft is a Florida-based company with global operations. Focused on “Making Life Better,” the Correct Craft family includes Nautique, Centurion, Supreme, Bass Cat, Yar-Craft, SeaArk, Parker, and Ingenity boat companies, Pleasurecraft Engine Group, Indmar Marine Engines, Velvet Drive Transmissions, Mach Connections, Merritt Precision, Osmosis, Watershed Innovation, and Aktion Parks. For more information, please visit www.correctcraft.com.